Nowadays, almost every tour operator claims to be sustainable, but at Genius Loci Travel it are not just words !

The back ground of our company is different. Before starting to organise tours, our staff members worked in nature conservation, land use planning, rural development and environmental protection and this still shows in many of our tours….

We have founded our company, GENIUS LOCI TURISMO, based in Salerno, between the Amalfi Coast and the Cilento National Park, with the aim of promoting sustainable forms of tourism in Italy.

GENIUS LOCI TURISMO is still active as a consultancy firm, but nowadays its main activity is the organisation of sustainable holidays. This is done under the name of GENIUS LOCI TRAVEL , a fully licensed tour operator. We are indeed professional tour operators rather than just an internet travel site!

Our aim is to discover for you those places where you can feel and taste the ‘real spirit’ of southern Italy. Off the beaten track, in unknown parts of Italy, but even close to known tourist areas we discover those authentic places most tourist don’t get to!

Tours for real travellers, who seek out both the highlights of a destination and true experiences of local culture – in ways that benefit local communities. Tours from Genius Loci Travel not only deliver authentic local experiences to our clients, but we also take active steps to care for the destination they travel to.

With sustainable tourism we intend not only to save natural areas from more destructive forms of exploitation, but also where possible to improve the economic and social conditions of the local communities, safeguarding the local traditions and culture.

These, together with the beautiful natural environment are considered the basis make Italy one of the most ideal places on earth to spend a relaxing and interesting holiday.

Holidays from Genius Loci Travel have been certified in several countries, by the different national authorities on sustainable tourism (e.g. in France by the ATR). Several of our partners, selling our tours, (mainly in the UK) have won ‘sustainable tourism awards’. And all our partners donate part of their revenues to Trusts or Foundations with a social, economic or environmental cause.

Also your/our money is in good hands: as first Italian tour operator we joined the Banca Etica, Italy’s most important ‘ethical’ bank. The Banca Etica aims towards a more transparent and responsible management of financial resources, and carefully assesses the social and environmental impacts of its investments and loans, financing many projects with social and environmental benefits.

N.B. Ethical banks are regulated by the same authorities as ‘normal’ banks and have to abide by the same rules.

‘Genius Loci’ is also: Environmental Planning & Landscape Architecture


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